Seán Cahill
Practical AI systems for small teams

Less admin.
Clearer answers.

I build reporting, ops, and internal knowledge systems for founder-led teams that are buried in manual work, messy handoffs, and the same questions every week.

Background Analytics, ops, product, sales, and revenue at SumUp
Based in Berlin, working with small teams across Europe
Engagement Project builds, workflow audits, and embedded AI enablement
01

Services

Practical AI systems that handle lead capture, scheduling, customer interactions, reporting, and competitive intelligence — built to run quietly in the background while you focus on the work that matters.

Chatbot 24/7

Lead Capture Assistant

Engages website visitors instantly, answers their questions, captures contact details, and qualifies each lead before routing it to you via email or Slack.

Local services, trades, freelancers, small businesses
Scheduling Automated

Booking Assistant

Handles appointment scheduling through natural conversation, checks real-time availability, confirms bookings automatically, and manages rescheduling without manual back-and-forth.

Salons, clinics, restaurants, coaches
Premium Full system

Conversational Ops System

A multi-module chatbot with smart intent routing, full conversation memory, CRM and calendar integration, analytics, and human escalation built in.

Growing businesses, high-volume inbound teams
Intelligence Weekly

Weekly Business Reports

Connects to your CRM, analytics, and sales data, analyses performance patterns, and delivers a clear weekly report with trends, missed opportunities, and actionable recommendations.

Any business with inbound traffic or a CRM
Strategy Recurring

Competitor Intelligence

Tracks competitor websites, pricing pages, reviews, and social channels automatically, then delivers regular reports covering pricing changes, new services, customer sentiment, and market gaps.

Competitive local businesses, agencies, SaaS
02

The Process

No guesswork. Here is exactly how we go from our first conversation to a deployed system that saves you hours every week.

Step 01

Free AI Audit

A 30-minute discovery call where we unpack your biggest bottlenecks, repetitive tasks, and operational headaches.

Step 02

Custom Blueprint

I deliver a no-obligation report detailing the exact automations, tools, and expected ROI for your specific business.

Step 03

Build & Deploy

If you want to move forward, I build the systems and integrate them directly into the tools your team already uses.

Step 04

Ongoing Evolution

We continue working together on a retainer to provide support, updates, and continuous improvements to your systems.

03

Scenario Walkthroughs

These are illustrative scenario views of how a system behaves once it is wired into the tools a team already uses. They are here to make the mechanics legible, not to imply off-the-shelf products.

Gmail

Client Inquiry

“Hi, can I book a follow-up appointment next Thursday after 4?” The request lands and gets picked up straight away.

OpenAI

AI Triage

Pulls out the service needed, preferred time, customer history, and anything the team should know before replying.

Google Calendar

Check Availability

Looks for the right slot, places a hold, and drafts a reply before the lead drifts to someone else.

Google Sheets

Update Pipeline

Writes the summary to the tracker so nobody is juggling inboxes, sticky notes, and spreadsheets.

WhatsApp

Team Confirmation

Sends one clean approval message to the right person: confirm the slot, or suggest the next best option.

04

Past Work

A few representative systems I have built for teams that needed faster answers, cleaner handoffs, and less operational glue work.

NL-to-SQL / Snowflake / dbt ~10x faster answers
Flagship system

Self-Serve Data Analyst

A natural-language analytics workflow that lets commercial teams ask business questions in plain English, then turns those requests into checked SQL against documented company data.

Problem

Analysts were losing time to repetitive reporting requests while non-technical teams still had to wait for straightforward answers.

Build

Created a guarded NL-to-SQL flow with model context, query checks, and documented table logic so teams could ask better questions without bypassing data discipline.

Outcome

Saves 16 to 20 hours of analyst time each month and gives commercial teams faster answers without creating a parallel BI process.

Slack / KB / NLP Weekly eval framework

Internal Answers Copilot

A shared assistant for sales and support teams that handles repeat questions, pulls the right docs, and shows where the knowledge base is breaking down.

Fewer interruptions for the team. Better documentation gets created as a by-product of everyday use.
GDPR / Automation 7x faster

Compliance Reply Assistant

Turns structured inputs into compliant customer replies with the right tone, the right checks, and far less manual drafting.

35 min to 5 min per response, without losing legal or brand control.
QA / LangFuse 7x faster

QA Review Engine

Reviews customer conversations at scale, scoring accuracy, tone, and resolution so teams can spot patterns without sitting through endless manual checks.

Evaluation cycles dropped from 15 to 20 minutes to 2 to 3, with full chat coverage.
dbt / SQL Lineage On-demand clarity

Metric Source Finder

Tracks business metrics back to their source and explains them in plain English, so stakeholders can get clarity without interrupting the data team.

Clearer reporting, fewer side questions, and less time lost explaining the same number twice.
05

About

I build practical AI systems for founder-led teams that are tired of manual reporting, messy ops, and repeat questions.

Portrait of Seán on a mountain summit in Snowdonia
Snowdonia Summit
1:1

I came up through analytics, operations, product, sales, and revenue work at SumUp. That means I do not start with abstract AI ideas. I start with the spreadsheet someone dreads opening, the handoff that keeps breaking, or the question the team answers ten times a week.

Most of what I build lives in the gap between teams and tools: reporting flows, internal copilots, admin automation, and lightweight systems that remove glue work without creating a giant software project.

Outside work, I play drums in Whirlpool, make electronic music in Ableton as Glan Suas, and spend a lot of time cooking, hiking, and trying to make a Berlin balcony behave like a tiny farm. Originally from Dublin.

Stack

Python
n8n
SQL
dbt
Snowflake
Langdock
Cursor
Git
Tableau
Ableton

Build the boring bits out.

Open to reporting systems, ops automation, internal copilots, and in-house AI roles for teams that want cleaner workflows and clearer answers.